Lando Norris
Ride the Wave
Lando Norris's team reached out to me to design some hand-lettered logos for 2023's Miami Grand Prix. Inspired by the success of last year's basketball-themed helmet, Lando had a fresh vision in mind—this time, opting for a beachball-inspired design. My challenge was to craft lettering befitting of a beachball and apply it to everything, his name, logo, driver number, and the Miami Grand Prix title, which would then be used on his helmet and accompanying merch line.
Inspired by waves
With no clear visual style tied to beachballs, crafting a lettering style for a beachball-themed project was a real challenge. I explored hundreds of fonts and styles, eventually finding inspiration in the beach environment—specifically the fluidity and movement of waves. The continuous motion in the wordmarks mirrors the flow of waves. Collaborating with Ronald Hamilton, we struck a balance between modern and classic elements, incorporating ligatures that nod to traditional script styles while enhancing rhythm and aesthetics. The result? A dynamic, wave-inspired design that captures the essence of the seaside.
Lettering and Design - Manas Trivedi
Photography - Ashley Bibby
Helmet Design - MDM Designs
Helmet Production - Jens Munser Design
Special Thanks - Ronald Hamilton
Photography - Ashley Bibby
Helmet Design - MDM Designs
Helmet Production - Jens Munser Design
Special Thanks - Ronald Hamilton
